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Related resources
The ultimate guide to JTBD | Bob Moesta (co-creator of the framework)
Bob Moesta
Practical guide to Jobs to Be Done (JTBD) | Bob Moesta, co-creator of the JTBD framework
My guest today is the one and only
Bob Moesta - Jobs-to-be-Done Find Out the Why!
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Creating lovable products with Jobs to be Done (JTBD) | Bob Moesta - Co-architect of JTBD
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Bob Moesta - Jobs To Be Done
As legendary Harvard Business School professor, Theodore Levitt put it, "People don't want to buy a quarter-inch...
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