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As legendary Harvard Business School professor, Theodore Levitt put it, "People don't want to buy a quarter-inch drill.
My guest today is the one and only In episode 53 of Talking Roadmaps, Phil Hornby interviews
Related resources
The ultimate guide to JTBD | Bob Moesta (co-creator of the framework)
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Bob Moesta - Jobs-to-be-Done Find Out the Why!
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Bob Moesta - Jobs To Be Done
As legendary Harvard Business School professor, Theodore Levitt put it, "People don't want to buy a quarter-inch...
Bob Moesta - Jobs To Be Done
As legendary Harvard Business School professor Theodore Levitt said, "People don't want to buy a quarter-inch...
Mastering Jobs Theory With Bob Moesta
Today I'm joined by
How to find work you love | Bob Moesta (Jobs-to-be-Done co-creator, author of "Job Moves”)
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